Custom Proposal

We audited the marketing at Trially AI

AI-native clinical trial patient matching and enrollment platform

This page was built using the same AI infrastructure we deploy for clients.

Month-to-month. Cancel anytime.

Recent seed funding ($4.7M, Sept 2025) but minimal visible content presence suggests early-stage GTM infrastructure gaps in pharma/CRO buyer education

1,850 LinkedIn followers for a clinical trial AI solution indicates limited thought leadership positioning among sponsors, CROs, and site networks

Competitive moat is product-driven (95% accuracy, 2-6x enrollment lift) but regulatory/compliance story appears undermarketed to risk-averse pharma buyers

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30,000+
Matches Made
6,000+
Customers
Since 2019
Track Record
Your Team Today

Trially AI's Leadership

We mapped your current team to understand where MH-1 fits in.

M
Marla Becker
CEO Advisor

MH-1 doesn't replace your team. It becomes your marketing team: dedicated humans + AI agents running execution at scale while you focus on product.

Marketing Audit

Here's Where You Stand

Early-stage biotech software with strong product but nascent marketing infrastructure. Significant whitespace in SEO, paid, and founder visibility.

28
out of 100
SEO / Organic 35% - Weak

No visible ranking for high-intent clinical trial terms. Competitors and industry guides dominate SERPs for sponsor/CRO keywords.

MH-1: SEO agent builds clinical trial outcome content (enrollment velocity, screen fail reduction), targets CRO/sponsor buyer searches.

AI / LLM Visibility (AEO) 18% - Weak

Zero presence in LLM responses for clinical trial AI or patient matching queries. Missing high-traffic AI assistant traffic.

MH-1: AEO agent positions Trially in ChatGPT/Claude responses for trial acceleration, regulatory compliance, and patient engagement solutions.

Paid Acquisition 12% - Weak

No visible LinkedIn or search campaigns targeting sponsors, CROs, or research sites. Estimated revenue suggests pre-scaled paid strategy.

MH-1: Paid agent runs LinkedIn ABM campaigns to trial sponsors and CRO procurement teams, Google Ads for enrollment pain point keywords.

Content / Thought Leadership 38% - Moderate

Product differentiators (73% fewer screen fails, 91% less prescreening time) exist but lack long-form narrative in industry publications.

MH-1: Content agent produces clinical trial case studies, regulatory compliance whitepapers, enrollment benchmarks for sponsor/site audiences.

Lifecycle / Expansion 22% - Weak

13-person team suggests limited internal operations to nurture trial sponsors post-POC or expand within existing networks.

MH-1: Lifecycle agent automates sponsor nurture sequences, tracks trial pipeline health, triggers re-engagement for multi-trial sponsors.

Top Growth Opportunities

Sponsor/CRO buyer education at scale

Pharma sponsors and CROs face 30-40% screen fail rates and enrollment delays costing millions. Trially's metrics address this directly but aren't reaching decision-makers.

Content and SEO agents build outcome-focused assets (ROI calculators, enrollment velocity benchmarks) for sponsor procurement workflows.

Regulatory compliance narrative

HIPAA, SOC 2, FDA 21 CFR Part 11, ISO 27001 compliance is table-stakes but rarely emphasized. Risk-averse pharma buyers need this front-and-center.

AEO and content agents surface compliance credentials in LLM responses and industry guides targeting regulated trial environments.

Research site network activation

Sites are trial enrollment bottlenecks. Reaching site networks and physician groups could drive bottom-up adoption and reduce sponsor sales cycles.

Outbound agent maps site networks and physician groups, LinkedIn agent builds founder credibility with site operations directors.

Your MH-1 Team

3 Humans + 7 AI Agents

A dedicated marketing team built specifically for Trially AI. The humans handle strategy and judgment. The AI agents handle execution at scale.

Human Experts

G
Growth Strategist
Senior hire

Owns Trially AI's growth roadmap. Pipeline strategy, account expansion playbooks, board-ready reporting. Translates AI insights into revenue.

P
Performance Marketer
Senior hire

Runs paid acquisition across LinkedIn and Google. Manages creative testing, budget allocation, and pipeline attribution.

C
Content / Brand Lead
Senior hire

Builds thought leadership on LinkedIn. Creates long-form content targeting your ICP. Manages the content-to-pipeline engine.

AI Agents

SEO / AEO Agent

Monitors AI citation visibility across 6 LLMs weekly. Builds content targeting category queries to increase Trially AI's presence in AI-generated answers.

Ad Creative Generator

Produces LinkedIn ad variants targeting your ICP. Tests headlines, visuals, and offers at 10x the speed of manual production.

Email Optimizer

Builds lifecycle sequences: onboarding, expansion triggers, champion nurture, and re-engagement for dormant accounts.

LinkedIn Ghost-Writer

Founder thought leadership. Builds the narrative that drives enterprise inbound from senior decision-makers.

Competitive Intel Agent

Tracks competitors. Monitors positioning changes, ad spend, content strategy. Informs your counter-positioning.

Analytics Agent

Attribution by channel, pipeline velocity, budget waste detection. Weekly synthesis reports with AI-generated recommendations.

Newsletter Agent

Weekly market intelligence digest curated from Trially AI's industry signals. Positions you as the intelligence layer. Drives inbound pipeline from subscribers.

What Runs Every Week

Active Workflows

Here's what the MH-1 system would be doing for Trially AI from week 1.

01 AEO Citation Monitoring

AEO: Map clinical trial AI, patient matching, enrollment acceleration queries in ChatGPT/Claude. Position Trially as compliance-first alternative to manual screening and legacy CRO processes.

02 Founder LinkedIn Engine

LinkedIn: Marla Becker (CEO Advisor, life sciences/healthtech expert) publishes on trial enrollment bottlenecks, AI-driven site efficiency, and regulatory-first product design for sponsor and CRO audiences.

03 Ad Creative Testing

Paid: LinkedIn ABM campaigns target trial sponsor teams (clinical operations, regulatory) with enrollment velocity case studies. Google Ads on 'clinical trial patient screening,' 'enrollment delays,' 'screen fail rate reduction.'

04 Lifecycle Expansion

Lifecycle: Automate sponsor nurture post-POC with trial outcome reports, multi-trial expansion playbooks, and site network health dashboards. Re-engage sponsors 90 days pre-next-trial-launch.

05 Competitive Positioning Watch

Competitive watch: Monitor CRO announcements, trial sponsor technology partnerships, and industry enrollment benchmarks. Alert on emerging competitors in AI-native trial platforms.

06 Pipeline Intelligence Brief

Pipeline intelligence: Map sponsor trial calendars, CRO partnerships, and site network adoption. Identify high-velocity sponsor targets and optimal trial entry points.

The Difference

Traditional Marketing vs. MH-1

Traditional Approach

3-6 months to hire a marketing team
$80-120K/mo for 3 senior hires
Manual campaign management
Monthly reports, quarterly pivots
Agencies don't understand AI products
No compounding intelligence

MH-1 System

Team operational in 7 days
$30K/mo for humans + AI agents
AI runs experiments autonomously
Real-time monitoring, weekly sprints
Built for AI-native companies
System gets smarter every week
How It Works

Audit. Sprint. Optimize.

3 phases. Real output every 2 weeks. You see results, not decks.

1

AI Audit + Growth Roadmap

Full diagnostic of Trially AI's marketing infrastructure: SEO, AEO visibility, paid, content, lifecycle. Prioritized roadmap tied to pipeline metrics. Delivered in 7 days.

2

Sprint-Based Execution

2-week sprint cycles. Real campaigns, not presentations. Each sprint ships measurable output across your priority channels.

3

Compounding Intelligence

AI agents monitor your channels 24/7. They catch budget waste, detect creative fatigue, track AI citation changes, and run A/B experiments autonomously. Week 12 is measurably better than week 1.

Investment

AI Marketing Operating System

$30K/mo

3 elite humans + AI agents operating your growth system

Full marketing audit + roadmap
Dedicated growth strategist
Performance marketer
Content & brand lead
7 AI agents: SEO, AEO, Ads, Creative, Lifecycle, LinkedIn, Analytics
2-week sprint cycles
24/7 AI monitoring + experiments
Custom MH-OS instance for Trially AI
In-House Marketing Team
$80-120K/mo
vs
MH-1 System
$30K/mo

Output multiplier: ~10x output at a fraction of the cost. The system gets smarter every week.

Book a Strategy Call

Month-to-month. Cancel anytime.

FAQ

Common Questions

How does MH-1 differ from a marketing agency?

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MH-1 pairs 3 elite human marketers with 7 AI agents. The humans handle strategy, creative direction, and judgment calls. The AI agents handle execution at scale: generating ad variants, monitoring competitors, building email sequences, tracking citations across LLMs, running A/B experiments autonomously. You get the quality of a senior marketing team with the output volume of a 15-person department.

What kind of results can we expect in the first 90 days?

+

Days 1-30: SEO audit of sponsor/CRO buyer keywords, AEO competitive mapping in LLM responses, LinkedIn audit for Marla's founder positioning. Days 31-60: Launch AEO content and SEO articles on enrollment ROI and compliance. Start LinkedIn content cadence and LinkedIn ABM to trial sponsors. Days 61-90: Measure early organic and AEO traffic, launch first paid campaigns on high-intent keywords, refine lifecycle automation for sponsor nurture.

How do LLMs currently answer clinical trial patient matching questions.

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Today, ChatGPT and Claude default to generic answers about trial registries and manual outreach. Trially's AEO strategy inserts specific, sourced answers about AI-native matching, 95% accuracy rates, and HIPAA-compliant screening. When sponsors or CROs ask AI assistants about enrollment bottlenecks, they see Trially as the proven solution.

Can we cancel anytime?

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Yes. MH-1 is month-to-month with no long-term contracts. We earn your business every sprint. That said, compounding effects kick in around month 3 as the AI agents accumulate data and the system learns what works for Trially AI specifically.

How is this page personalized for Trially AI?

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This page was researched, audited, and generated using the same AI infrastructure we deploy for clients. The channel scores, team mapping, growth opportunities, and recommended agents are all based on real analysis of Trially AI's current marketing. This is a live demo of MH-1's capabilities.

Turn clinical trial enrollment data into competitive advantage

The system gets smarter every cycle. Let's talk about building it for Trially AI.

Book a Strategy Call

Month-to-month. Cancel anytime.

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